Creation of the KALOO brand,
a combination of the two essential values of the brand: Cuddles and softness, in French, “Câlin” and “Doux” which form the name, CALOUX = KALOO. The bear, the sentimental symbol beloved by small children is chosen as the emblematic animal. With his small, fully-rounded belly into which little children love to plunge their fingers, two curious eyes and an incomparable softness, we call him “Chubby Teddy”: he has become the icon of the brand.
The first collection is launched
in January 1999 and the first Comforters and Chubby Teddies made their entrance at the Maison & Objets Paris Trade Fair: the Chubby Teddy with the Eiffel Tower.
Kaloo travels the world
After having entered the European market, with success, with a high-quality product line and high-tech materials, Kaloo establishes itself as a preferred brand in the world of birth gifts. Kaloo reinforces its global position and starts out on an American adventure, with Kaloo North America.
Kaloo focuses on perfume
In spring 2001, Kaloo Perfumes is born: a veil of perfumed sweetness with four scented waters especially created to stimulate the olfactory senses of very young children. Scented waters with sweet and fresh notes, without alcohol and clinically-tested.
Plume is the emblematic collection of the brand and is especially manufactured with Kaloo micro-fibre, a mix of absolute gentleness and lightness. Using tender, warm and resilient fibres, Kaloo materials always privilege respect for the sensitive skin of young children.
Kaloo links with Frimousses de Créateurs
Kaloo links with Frimousses de Créateurs. Kaloo presents its doll at the “Frimousses de Créateurs” event for the first time in 2008. Organized by Unicef France, Frimousses de Créateurs brings together the fashion designers, artists, jewellers, designers for an auction to support Unicef vaccination programmes for children.
Kaloo joins the Juratoys Group
In September 2011, the Kaloo brand becomes part of the Games & Toys JURATOYS Group, with another premium brand: JANOD.
A milestone in the collection: 'Les Amis' join the emblematic Chubby Teddy
For the first time, Chubby Teddy and Comforters are surrounded by new characters. Five new Kaloo friends: Reglisse the foal, Vanille the lamb, Praline the bunny, Caramel the puppy, Coco the kitten, accompany the classic Chubby Teddy in new adventures. With super-soft materials, new shapes, and their own compartment box, they will fill Kaloo fans with happiness.
Kaloo presents its first collection of soft and affectionate dolls. Real little princesses, perfect to accompany and comfort baby, from birth.
Kaloo gets involved
and becomes the official partner of the Petit Cœur de Beurre Association. On the threshold of 20 years, the brand wanted to engage with a meaningful partnership in keeping with its values. As KALOO is, above all, a brand which speaks to young children and older children with a message of gentleness, it was fully consistent that it wanted to support and provide comfort and tenderness to babies and children living with a congenital heart defect.
Kaloo celebrates 20 years
20 years of softness and tenderness providing comfort to children.